008 How to Get Media Exposure for Your Online Business – An Interview With Phil Taylor

March 17, 2011

In this interview, I talk with Phil Taylor, from Ptmoney.com about how he has managed to get a significant amount of media exposure for his blog.

Listen to This Episode

Phil has been featured on sites like Turbotax Online, MSN Money, US News and World Report and CNBC.

Phil is a fellow blogger that has been blogging since 2007 and has seem a significant amount of success.

At his blog, he discusses all things finance and focuses on topics such as making money, saving money, and spending money wisely.

It's a site that I check out from time to time when I need info about banking, credit, loans etc.

Phil Taylor

It doesn't stop there. Phil actually gives a step by step guide as to how you can go about getting media exposure for your online business.

As you can imagine, getting media exposure for your online business is something that can result in a significant amount of traffic.

It's a strategy that I do plan on implementing with my Biology site, and is very relevant depending on what your niche is.

Here's a brief summary of what he recommends:

  • Get connected to the niche
  • Get connected with media sites in your niche
  • Be willing to share info for free
  • Go seek them out if they don't ask you. Tell them you will do it for them.
  • If they are game, start producing the content
  • Work on the titles of your articles

Here's a pic of Phil featured on the Willis Report.


Phil Taylor on the WIllis Report


How do you do all of that effectively?

Go ahead and listen to the interview and you'll have a good idea as to how you can implement those steps in your business in a very effective way.

Resources Mentioned:

So, as usual, I WANT YOUR FEEDBACK! Let me know what you thought of the interview. Send in your Questions and Comments. Leave them in the comments below and call the hotline at (888) 835 – 2414.

Take care and God Bless!

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  • Andre Robley says:

    You know I really admire the sharing nature of the blogging industry as demonstrated here with Leslie and Phil and others like Yaro and Gideon. As for the info…Perfect Timing!!! My blog is still under construction and for a moment today I thought “awww man. Who really wants to read my blog when others out there are in my niche already.” But Phil put things back into perspective by sharing his similar early experience building, checking out whats already out there in his niche and finding ways to be different. I’m back at work on my blog content. Thanks Phil & Leslie!

    • Thanks Andre. Glad you find value in the content and glad you were able to get some inspiration by listening to the interview. Phil is a great guy and he really shares a lot of great content on getting media exposure. Now get to working on that blog 🙂

  • Tai says:

    This podcast really proves the value of networking with others. Thanks for more great quality content Leslie. I love the summary of recommendations at the end.

    • Thanks for the feedback Tai. I think I will be adding the summary of resources mentioned in all of my podcasts. It’s a good way of having an easy way to find stuff. And yes, Networking is Essential!

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