Over the last few weeks, I've had more people walk up to me letting me know that they want to start a blog than ever before.

It's as if everyone's catching the blogging itch.

BlogIdeaThis is a good thing in my opinion. The people I'm referring to seem to have great ideas, and there seems to be one thing in common – They are trying to make a POSITIVE impact on the world.

That gets me excited.

But the truth is – I've heard it all before. Many, many, MANY times.

However, for as many times as I've heard it, if I were to look at the percentage of those people who are actually blogging today, I think the conversion rate would be 0.something.

What's The Problem?

Before I get into the problem, I want you to watch this video:

Click Here To Watch It On Youtube

Now, I don't know this guy but I like him. Why? For a number of reasons:

  • He's a great storyteller
  • He's not boring
  • He seems to be passionate about what he wants to do

But that's not what stood out to me (or why I'm writing this blog post).

The main reason has to do with ONE thing he said in the video (my paraphrase):

Could it be possible for an amateur like me to be could take TEN YEARS and master this skill?

Do you see it? Really, do you see it?

THAT'S THE KEY!

The problem is that we are MESSED UP!  Here's the real deal . . .

When I want food, I put it in the microwave. Why? Not because it's healthy – because it's quick.

If I go to your blog and it takes 15 SECONDS to load, I will probably never make it to your blog, because it is taking too long.

If the speed limit is 25 and the guy in front of me is going 20, I get impatient.

All of these things are training us to expect the SAME THING in our businesses, and we CAN'T LET THAT BE!

The Truth

I've been working on my online business (in a legitimate way) since January 18th, 2008 and it's STILL not where I want it to be.

I've put in COUNTLESS HOURS, working like a dog at some points.

I've failed over and over again.

I've GIVEN UP on this blogging thing in the past.

But you know what, I've kept at it and I will continue working my behind off to accomplish my goal.

The Solution

IF you are trying to build a blog. IF you want that blog to have a positive impact. IF you are trying to Create Content, Inspire Others and Change The World while building an online business, be in it for the long haul.

Don't fool yourself with the myth of the overnight success!

Don't listen to those bloggers who tell you that they will show you how to make 1 MILLION DOLLARS in 31 days if you purchase their $97 product.

I know – you might have been doing this for a while and you aren't where you want to be.

Work HARD, Work SMART! Keep working.

Rome was not built in a day and your blog won't be either (Click Here To Tweet This)

About the Author Leslie Samuel


Leslie Samuel a business coach for high-performing entrepreneurs. As the host of the Leslie Samuel Show, he teaches how to build an online business. "Changing the world one post at a time” is the mission he strives towards. As a former university professor, he has a passion for education. He's the founder of Interactive Biology, a blog and YouTube channel dedicated to making biology fun for students and teachers. As the head of training for the Social Media Marketing Society, he helps social media marketers get the training they need to stay on the leading edge of social media.

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